For those of you who might've had the grave misfortune of missing the original notice posted on FB a couple of weeks ago, Warren and I are PSYCHED to announce the launch of our new business. The working title is Le Sac Free Range Plastic Bags, though maybe we'll change that to Le Sac Commando? What do you think?
Anyway, necessity being the mother of invention and all that, here's how our exciting new leap into entrepreneurship got started. We were off minding our own business one day, visiting cemeteries around Austin-- great cheap date, I'm telling you. Then we spotted it! A bag stuck to a fence. This was just after the bag ban had gone into effect and it dawned on me-- we could make a FORTUNE capturing loose bags all around the city and selling them. Come to think of it, maybe we should say "adopting them out" or "re-homing them"-- right?
So we're going to do a KickStarter to raise $200,000 so we can buy a 50 year-old rotted out AirStream and pay some hand-crafty hipster of integrity (HCHOI) to refurbish it using only his/her bare hands and maybe some organic moustache wax. (We will only consider applicants who spell moustache with an "o" and, preferably, come from Portland.) We'll let you know when that KickStarter campaign is up and running so you can cash in your 401ks to be part of this noble project.
Next, we plan to park the Le Sac Commando AirStream in front of Whole Foods Market (flagship) and also maybe at the 750 Farmers Markets. We will sell our Free Range Bags there, and each will, of course, come with a personal narrative-- where we found it, when, what we were doing, what we wished we had been doing instead of what we were actually doing, etc.
I'm thinking, based on the Individual Cupcakes for $7 apiece model, that we can start out selling Le Sac Commando bags for, what? Like $12 each? $15? Somebody, help me out here. I think we can justify the price since these bags, being banned and all, are a hot commodity, a true model of the whole Supply v. Demand thing that drives this fine country of ours (toward the brink of bankruptcy and destruction).
In preparation for our business, Warren recently acquired an environmentally sustainable, made-from-recycled-materials-only holding pen where we plan to keep the bags until we can transfer them to the AirStream. Here's a sneak peak of our operation, which is happening at a top secret location that may or may not be added to the E.A.S.T Tour if the price is right...
|Entrepreneurship starts at home! Warren was able to hunt this batch of beautiful babies not far from his personal property. One blew in all the way from the Phoenicia in Houston! Please don't worry-- these bags have merely been stunned, not injured.|
|Here, Warren keeps close watch over our new charges as they acclimate to their pen.|
|The bags did get a little surly at one point, necessitating Warren bravely stepping into the pen with them to get them back in line.|